Case Study
Volvo Group
www.implement.dk Implement has developed a global pricing and segmentation model to release Volvo’s profit potential in the after-sales market. The Volvo Group is one of the world’s leading manufacturers of trucks, buses, construction equipment as well as ma- rine and industrial engines. Headquar- tered in Sweden, the company employs more than 115,000 people worldwide. From brand to regional setup The Volvo Group markets eight indi- vidual