Using Social Media to Create Passionate New Customer Leads
Using Social Media to Create Passionate New Customer Leads
1 PagesCASE STUDY Challenge Diamond Candles needed to increase brand awareness and sales. Their fan-base wasn’t very large. Past attempts to use other campaign tools had fallen short. The company was unable to engage users to communicate with them. They needed a solution that boosted their numbers quickly. Solution Every week Diamond Candles ran a Wishpond Sweepstake on their Facebook Page. They created a habit, engagement, expectation, e
