Using Paid Search To Launch Wonga In Spain
Using Paid Search To Launch Wonga In Spain
1 PagesSearch Case Study Search Case Study Using Paid Search to launch Wonga in Spain Wonga, one of Britain's fastest-growing technology-based finance firms, acquired the Spanish, short-term loan provider, Crédito Pocket (CP), as part of its international expansion plans. Objectives Wonga had planned to rebrand CP and launch the new Wonga Spain brand. They sought out help to achieve the following: - Manage all of CP's search-
