ULA hosts a million-vote Poll Everywhere poll America’s new rocket gets its name the democratic way. How do you run a poll this big? When the United Launch Alliance decided to let America name its next rocket, they started where anyone else would start– with a Google search for text-to-vote polling platforms. Eventually, it led them to Poll Everywhere. That solved the platform problem, but ULA ’s IT Business Partner Cynthia O’Hara says there were still some tough questions to answer. “Since ULA had not conducted a poll before, we really didn’t know how big this was going to be, or even what requirements there would be. ” So ULA hopped on a call with the Poll Everywhere sales team. Together they decided to launch the rocket poll with capacity for 100,000 votes and a custom ULA poll

Join for free to read