TWO MEN AND A TRUCK - Lambert COMPANY TWO MEN AND A TRUCK® is the fastest-growing franchised moving company in the country and offers comprehensive home and business relocation and packing services. PROJECT Lambert developed a cause marketing campaign to strengthen the TWO MEN AND A TRUCK brand and drive sales through increased media visibility and community relations. TACTICS Developed partnerships with 116 TWO MEN AND A TRUCK franchises and schools and women’s crisis shelters in the communities they serve to collect essential items for donation todomestic abuse victims on Mother’s Day Created promotional materials for distribution to collection partners, including families at 429 schools Conducted media relations RESULTS More than 7,500 media hits across 31 states Developed partnership

Join for free to read