SB FINANCIAL GROUP (NASDAQ:SBFG) - Lambert COMPANY SB Financial Group is a diversified financial services holding company with two wholly-owned operating subsidiaries: State Bank and RDSI.PROJECT Lambert was charged with increasing awareness with Wall Street and the investment community in order to improve shareholder value and broaden SB Financial Group’s story. TACTICS Provided guidance on strategic messaging, including management presentations, and investor and analyst outreach Upgraded content of releases and quarterly calls with best practice review Drafted edited materials to improve messaging and ensure consistency Primed management team for Q&A with mock interviews and prepared responses Provided website best practices ahead of pending site overhaul RESULTS Introduced management to

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