Electric Ireland was moving from a monopoly to a competitive market. To prepare for this, the company required an in-depth understanding of its customer base in order to move its business processes to a point where all decision making was based on customer data analytics. However, customer data was stored in 17 different locations and formats across various departments, making frequent analysis of customer data extremely time consuming and difficult. Idiro started working with ESB / Electric Ireland in 2004 and has been working on data consolidation, analysis and consulting.

Join for free to read