TRAICY Triples Revenue and Engagement With Taboola “We believe that advertising is a part of the content we provide to our readers, and we would like to continue working with Taboola to bring our readers the ads they’ll want to see and engage with.” - Takuya Goto, Chief Editor, TRAICY CaseStudy PUBLISHER Increase in Organic Click-Through-Rate (CTR) 150% Increase in Sponsored Content Revenue Per Mille (RPM) 11% Increase in Revenue 200% CaseStudy CaseStudy COMPANY TRAICY is the largest travel industry media site in Japan, covering information on flight deals, trains, and hotels for their audience of one million. CHALLENGE Grow revenue from sponsored content and engagement with organic content, without sacrificing brand safety for their advertisers, reader experience, o

Join for free to read