Top Loyalty Provider Adds Customers By Performing Transactions In Real Time
Top Loyalty Provider Adds Customers By Performing Transactions In Real Time
2 Pages“We are now able to easily serve these channels within OUR service level agreements and without increasing hardware or software resources.” — Assistant Director | Digital Channels REFERENCE STORY TOP LOYALTY PROVIDER ADDS CUSTOMERS BY PERFORMING TRANSACTIONS IN REAL TIME Customer Top Loyalty Program Provider Industry Marketing Services and Loyalty Opportunity Need to meet 500 millisecond service level agreement for each customer transaction Solution Set BigMemory Max Key Benefits • New business won with 6 large retailers • 83 percent reduction in data access time from 600 to 100 milliseconds • 400 percent increase in transaction throughput • Scaled successfully following a Web- based promotion that generated peak traffic volumes Win new customers by managing loyalty in real tim
