Challenge Named after its iconic yellow boot, Timberland outfits customers with lifestyle and professional footwear, apparel and accessories. In 2015, they launched a new website, complete with live chat functionality, and brought their customer service back in house after years of outsourcing. Because they were introducing live chat for the first time, Timberland needed a solution that was easy to implement and quick to learn, and one that would accommodate the brand’s growing popularity and reflect its heritage of quality. Solution As part of VF Corporation, a global leader in lifestyle brands, Timberland had behind-the-scenes access to how Bold360 worked for its sister company, The North Face. By choosing the same solution, they were able to launch their new website with li

Join for free to read