Case Study
Thrift Store Chain Scores A ‘Great Find’ With Centro
• 38% increase in search traffic • 67% increase in site traffic • $200,000 in incremental revenue CASE STUDY: THRIFT STORE CHAIN SCORES A ‘GREA T FIND’ WITH CENTRO #CentroInAction FAST FACTS A TEST CAMPAIGN To survive, thrift shops require a constant influx of donations. Moving days, charitable donations, and spring cleanings combine to keep these stores afloat. It sometimes takes a little creativity to bring a steady flow of business in the door. An international thrift store chain came to Centro to help it build brand awareness, increase foot traffic, and solicit donations. This client also wanted an efficient plan for driving traffic to its website and converting visitors by encouraging them to click the “Find Y our Store” button. With several potent