Case Study

College Taps Centro To Boost Recruiting The Digital Way

College Taps Centro To Boost Recruiting The Digital Way

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• 67% increase in site traffic • 7X application pipeline • 36% savings per applicant • 42% increase in total enrollment #CentroInAction FAST FACTS THE RIGHT FIT When a small private college decided that its digital media strategy simply wasn’t making the grade, it sought a new digital partner with a fresh perspective — one that could offer a wider variety of digital execution choices that would improve recruiting efforts. The school had some aggressive goals: • Increase application pipeline to 1,000+ • Reduce cost per application to $140 • Accelerate online enrollment rate to over 20 percent Choosing a digital partner can be a lot like choosing a college. Finding the right fit is absolutely critical to success. Ultimately, it was Centro’s record o

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