This is our story of co-creating a solution with a global retail chain CO-CREATION HELPS BOOST LOYALTY & SALES USING PROPENSITY MODELINGThe retail chain rolled out hyper-personalized offers resulting in a 200% increase in sales The right insights enable companies to understand customer behavior, communicate more effectively and increase loyalty. Analytics can help companies glean such insights to develop the right cross-selling and upselling campaigns. As we know... To drive the sales volumes of a seasonal product and enhance its visibility among loyal customers. Prior attempts to target previous buyers of the product with simple promotional campaigns had failed to deliver the desired results. The company leveraged WNS’ analytics expertise to build an effective solution.

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