Case Study

The Sales Cycle Was Taking Too Long Due To Inaccurate Data From Other Providers.

The Sales Cycle Was Taking Too Long Due To Inaccurate Data From Other Providers.

Pages 2 Pages

The Challenge The sales cycle was taking too long due to inaccurate data from other providers. The sales team at Namely was tasked with manually searching LinkedIn and working with inaccurate data they purchased from other data providers to acquire contact information at their target companies. Once they realized their current process was costing them time and money, Chris Flores, Inside Sales Manager at Namely, decided to test ZoomInfo. “We used other data providers for the first three months of using ZoomInfo so we could compare the accuracy of the data, and ZoomInfo was by far the best. ZoomInfo’s data is superior to the competition and is accurate 90% of the time,” explained Flores. “We moved away from the other data providers because the phone numbers and contact informa

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