The Hyperfactory International Ltd Mobile Marketing, Media & Technology Madison Alley’s advisory role for The Hyperfactory is a case study of how we strategically develop and realize premium value for our clients. Madison Alley recognized the demand for mobile marketing services by strategic buyers. Our team scoured the market for leading providers and came upon The Hyperfactory. We approached CEO Derek Handley of The Hyperfactory and were retained to raise strategic financing. The Hyperfactory led the industry in coveted mobile marketing awards, yet it was not profitable and running low on funds. • Madison Alley arranged an asset-based credit facility with a technology lender to provide immediate cash. • Madison Alley set up a Promissory Note and attracted a prominent industry executive t

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