Case Study / City of Martinsville www.martinsville-va.gov/ avaya.com The City of Martinsville Makes History, Transforming Economic Value The city of Martinsville offers the best of both worlds: small-town feel with big city impact. Situated in southwestern Virginia, the city has a population of around 11,000 with countless visitors each year thanks to its renowned Martinsville Speedway. The NASCAR racing track, built in 1947, is one of the first of its kind in the nation and has hosted famed racers including Jeff Gordon, Kyle Busch and Richard Petty. The city has a special appeal that you can’t find just anywhere. Part of this appeal is the city’s unique communications setup. Unlike most cities, Martinsville decided to sell phone and Internet service to its business customers

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