Case Study

The Bulk and Commercial TV Market Opportunity

The Bulk and Commercial TV Market Opportunity

1 Bulk and Commercial Customers - 2022 The Bulk and Commercial TV Market Opportunity Traditionally operators concentrated on the residential segment as their primary focus for TV services, with business-to-business less of a priority, primarily due to its smaller market size. Still operators will find significant bulk and commercial demand within their footprints driving a refocus on this segment but now with newer evolving technologies. A few years ago, people in the video technology space were warning not to touch the hospitality sector with a bargepole. This was seen as a high-effort, low-margin sector, that used antiquated QAM platforms with little to no modern capabilities. However, the tables are turning, as operators and large organizations increasingly view TV s

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