The Benefit of full-funnel retargeting for e-Commerce & retail sales Benefit Cosmetics, an internationally known cosmetics manufacturer, is featured in 4,000+ stores in more than 35 countries. Benefit also has a digital presence to drive e-Commerce and promote the brand where consumers are researching online. In an effort to increase both online and offline sales, Benefit turned to AdRoll to target key audiences at different stages of the pu

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