The Arkansas Razorbacks increase site revenue The University of Arkansas athletics department decided to buck the trend in the NCAA and design their own video-first website that would provide a more engaging experience for their audience and allow them to run video ads inside their video content. The team took control of their website and redesigned it from scratch with the help of a team of web developers and uStudio’s highly integratable video platform. Utilizing a single video platform that was deeply integrated with their Wordpress CMS and social media platforms greatly simplified the Broadcast Services team’s video publishing workflows. Here are some of the specific video initiatives they were able to deploy with uStudio: Solution • An infinite scroll content wall showcasin

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