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Text analytics for Market Research

Text analytics for Market Research

Thematic
Pages 3 Pages

Executive Summary Infotools, an international market research technology company, were looking for a text analytics technology provider to enhance their data services. They chose Thematic because of their strong expertise in analyzing verbatims using NLP, their flexible API and a value-based pricing model. Infotools successfully tested Thematic on a tricky task, figuring out key issues for telco customers across several European countries, and decided to integrate it firmly into their service offering.

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