Case Study
Term lifeinsurance provider that offers an innovative approach for consumers to purchase insurance plans through an online application process.
Term lifeinsurance provider that offers an innovative approach for consumers to purchase insurance plans through an online application process.
Build Content Funnel Through optimization and repurposing of existing funnel elements of our client's blog, in addition to enhancing user experience design, Dragon360 strengthened conversion opportunities within the user journey from top-of-funnel blog content to middle-of-the-funnel resource content. Add Custom Calls to Actions Dragon360 collaborated with our client's design team to create a variety of in-line calls to action that would be placed within blog content and appropriate landing pages. Various designs and language used were tested, analyzed, and refined to determine the most effective options. ? SOLUTIONS ? CLIENT Our client is a term life insurance provider that offers an innovative approach for consumers to purchase insurance plans through a streamlined online application and