A Fortune 500 technology company streamlined global partner fund management by implementing 360insights’ automated MDF/Co-Op platform, replacing a complex in-house tool. The solution allowed channel teams to create localized programs and partners to plan, submit, and track claims with proof of performance across 103 countries in 15 languages. Real-time access to co-op funds, multi-currency support, and robust reporting enhanced oversight and decision-making. With over 11,000 claims processed and 5,000+ partners supported, the platform improved fund receipt times, boosted partner participation, and accelerated ROI on co-marketing spend.

Join for free to read