$ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ Technology and the Transformation of Retail: How Automation and Artificial Intelligence are Enhancing the Car-Buying Experience©2019 Vin SolutionS 2 HISTORICALLY, the car buyer/car seller relationship has been filled with at least some amount of distrust. Blame it on popular media or even unfortunate truths about the automotive retail industry itself. But even today, many consumers view their interactions with dealerships as competitive rather than collaborative. In their minds, they either win or lose the deal. They either take advantage of the dealer, or the dealer takes advantage of them. But more and more, consumers are shying away from businesses that take this antiquated approach to customer service. Today, they se

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