Taboola, a leader in AI-driven content recommendations, uses a neural network built on TensorFlow Serving to deliver personalized content at the edge. To boost throughput without compromising efficiency, Taboola partnered with Intel to optimize its prediction algorithm on 4th Gen Intel® Xeon® processors. Leveraging Intel® Advanced Matrix Extensions, the collaboration resulted in significantly improved performance for Taboola’s recommendation engine, achieving up to 1.74x higher throughput. This enhancement strengthens Taboola’s ability to deliver fast, relevant content while maximizing the efficiency of their AI infrastructure.

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