1 Tabcorp Holdings Limited (TAB) is the leading operator of gambling and betting in Australia. The gaming company partnered with Spredfast to connect with audiences on a regular basis and stay top-of-mind during a wide range of live sporting events. Using Spredfast’s Intelligence software, TAB established a daily routine of social planning and execution that led to an immediate and measurable rise in engagement. Case Study T AB Uses Data to

Join for free to read