Case Study

SXSW pairs beacons with push to enhance user experience

SXSW pairs beacons with push to enhance user experience

Pages 2 Pages

©2014 Urban Airship | 1417 NW Everett St, Suite 300, Portland, OR 97209 | 800.720.2098 | urbanairship.com The Mobile Saturday portion of SXSW used beacons and push messaging to deliver relevant content to event attendees. At a major festival such as SXSW, it can be hard for users to manage their personal event schedules and stay up to date on information. However, SXSW keeps attendees organized, connected and updated on the la

Join for free to read