Swisscom Integrates to Compete and Transform Improved profitability, cost savings, quality, performance, time to market CHALLENGE “Our market dynamics are extremely challenging,” says head of enterprise application integration (EAI) development Luciano Aprile. “They include competition with local Telco operators, as well as with so-called “over-the-top” providers that don’t own network infrastructure but provide services using the resources of local providers, like Swisscom. In addition, we are making a fast transformation to digital business. “In 2007, Swisscom announced an organizational restructuring that prompted an IT platform merge and consolidation, which is still ongoing. Consolidating gives you the chance to improve—but the challenge is not only integrating technologies a

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