Case Study

Super-Pharm Leaders to Incorporate Omnichannel Pricing

Super-Pharm Leaders to Incorporate Omnichannel Pricing

Pages 2 Pages

Super-Pharm in Poland, a leader in the pharmacy & drugstore industry with 92 stores and an e-shop, adopted Yieldigo for omnichannel pricing. This move streamlined pricing strategy and execution, enhancing synchronization and providing a single pricing truth source. It resolved issues like margin pressure in a competitive market, misalignment between managers and board members due to disparate data, and inaccurate pricing decisions. As a result, Super-Pharm improved sales margins by 3-7% in various departments, achieved faster market response times, and enhanced decision-making quality, with 93% data accuracy for pricing decisions.

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