An Iconic Beer Brand Enters the Cra Space COMPANY In 1848, during the German Revolution, Bernhard Stroh, having apprenticed at his father’s side, immigrated to the United States. He established his own brewery in Detroit in 1850. Stroh originally named his new company Lion’s Head Brewery, adopting the Lion’s Crest logo from the Kyrburg Castle in Germany – the same crest that adorns Stroh beers today. Over the years, Stroh’s has become synonymous with the city of Detroit and strives to honor the creativity, determination, and hard work of its communities. In 2016, Stroh’s released its rst new brew in decades, bringing back a treasured archival recipe for Stroh’s Bohemian Style Pilsner. Stroh Brewing CompanyPROJECT After returning operations to hometown Detroit, the iconic Stroh’s Brewer

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