Case Study
Stonyfield Farm: Safe Additives Guide safeguards plastic packaging
Stonyfield Farm: Safe Additives Guide safeguards plastic packaging The lack of transparency about chemicals used in a company’s supply chain can make product and packaging innovation extremely challenging. Companies trying to address this issue may hear their suppliers claim that the additives they use in their materials are proprietary, as yogurt- maker Stonyfield Farm was told when they launched a new plant-based (PLA) plastic yogurt container. Not wanting to place healthy food in an unhealthy package, the company sought help from Pure Strategies. Drawing the Line for Suppliers To lead Stonyfield through the complex world of chemical hazards in plastics, Pure Strategies developed an innovative Safe Additives Guide for the company’s packaging suppliers. The Guide’s purpose was to ensure t