Information Builders helps organizations transform data into business value. Our business intelligence, integration, and data integrity solutions enable smarter decision-making, strengthen customer relationships, improve performance, and drive growth. The Challenge STCU was losing members through the natural process of attrition, and its reporting system couldn’t deliver the insights the credit union needed to deliver targeted, relevant offers to its members. The Strategy Use WebFOCUS parameterization to consolidate and replace 6,000 legacy reports with just 220 WebFOCUS parameterized reports, as well as to create a modern analytics portal with data visualization capabilities. The Results Better security of reporting data, fewer manual reporting processes, and proactive

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