Stapletons accelerate customer retention and sales growth, with a 4400% ROI from points banking rewards incentive.
Stapletons accelerate customer retention and sales growth, with a 4400% ROI from points banking rewards incentive.
1 PagesStapletons, a major UK tire distributor, partnered with 360insights to launch the Stapletons Rewards platform, using points banking to drive loyalty and sales. Customers earn points for purchasing premium tire brands and redeem them via a catalog. The platform delivered a 4400% ROI, 177% YOY growth in active users, and a 175% increase in platform transactions. It also reduced admin time from two days to half a day. Personalized promotions, real-time dashboards, and brand-specific views boosted engagement. The program won ‘Best Sales Incentive Program’ at the Incentive Awards 2024.
