Up until partnering with APPrise Mobile and theEMPLOYEEapp, Springfield Clinic relied on traditional communications means including email, an underutilized and ineffective intranet, and siloed newsletters. The communications team determined that these tools were not effective, were largely being ignored by staff and did very little to build team and organizational unity. Springfield Clinic sought to identify a solution that would engage both physicians and staff, increase engagement when it came to organization initiatives, improve morale by having employees feel more connected and consolidate traditional communica- tions tools by creating a “go to” resource. The new solution had to be intuitive, cost-effective, and simple enough for non-tech savvy individuals to manage as

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