Case Study

Sportlobster

Sportlobster

henman 1 Henman Communications Aug – Dec 2013 Sportlobster case studyhenman 2 Follow us on Twitter@HenmanComm | www.henmancom.com Overview Henman Communications were engaged by Sportlobster on three PR and media relations campaigns across 2013. This case study document provides more information on each campaign and outlines editorial results and PR values that were generated. What is Sportlobster? • Designed, operated and populated by sports fans, this one-stop-shop delivers the entire sporting world in one location, tailored to each fan’s passions • The power of social networks together with the dominance of smartphones ensures Sportlobster’s simple, colourful and functional app will revolutionise how sports fans so fans will never again be forced to visit seve

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