Case Study
Social Media Monitoring Software Increases Web Traffic 678% with Data-Driven PR Campaign
Social Media Monitoring Software Increases Web Traffic 678% with Data-Driven PR Campaign Walker Sands analyzed Alterian’s messaging document to see how we could be consistent with the desired messaging for SM2, “Alterian helps me understand what is being said about my brand, where, when and by whom,” while still showcasing the company’s abilities in a topical way. Previously the company had used SM2 to monitor and analyze social media con