Case Study
Snickers Increase In-Store Sales
www.kineticsocial.com hello@kineticsocial.com Snickers Increase In-Store Sales The Roundup The Challenge Mars, Inc. tasked the Kinetic Social team to increase reach and exposure of the Snickers brand among their target audience. Success would be measured by efficient reach, and also by lift in in-store product purchases determined by a customized third-party benchmarking study conducted by Datalogix. In the first half of 2014, Kinetic arranged