Case Study

Snack Media Monetizes Hundreds of Sports Media Sites Effectively Using Taboola Feed

Snack Media Monetizes Hundreds of Sports Media Sites Effectively Using Taboola Feed

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“We found that the bottom of our publishers’ articles wasn’t being utilised effectively, and we were looking for stronger signals in revenue as well as increasing pages per visit. With Taboola, we were able to do more.” - Tom Jones, Head of Digital Operations, Snack Media Simultaneously monetized 150+ sites Organic click-through rate (CTR) 3% Snack Media Monetizes Hundreds of Sports Media Sites Effectively Using Taboola Feed CaseStudy PUBLISHERCOMPANY Snack Media is a leading independent sports digital media company with over 30m sports fans. They specialise in multi-channel content creation, distributed at scale. CHALLENGE Increase engagement with organic content and revenue while maintaining a good user experience. SOLUTION Implement the Taboola Feed and various feat

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