Case Study

Shifting The Culture From Sales Management To Customer Service Business For A Leading Commercial Bank

Shifting The Culture From Sales Management To Customer Service Business For A Leading Commercial Bank

Pages 1 Pages

© 2015 KPMG Boxwood Limited is a subsidiary of KPMG Holdings Limited, a subsidiary of KPMG LLP, a UK limited liability partnership and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative, a Swiss entity. All rights reserved. Summary A major UK commercial bank had established a ‘sales management’ culture that was now constraining its potential to change and grow. Boxwood helped the bus

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