Shiekh Shoes, a U.S.-based sneaker and streetwear retailer, faced major issues with scalping bots buying limited-edition products during online releases and account takeover attacks compromising customer data. These automated attacks slowed site performance and frustrated real shoppers. The company implemented HUMAN Application Protection, integrating it with its Fastly CDN in under a day. Within 24 hours, the solution blocked over 99% of bot traffic using behavior-based machine learning. This improved site performance, reduced hosting costs, and protected customer accounts, allowing legitimate users fair access while restoring confidence and operational stability.

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