Case Study
Shell Sees 14 % Jump In Footfall By Targeting Its Own & Competitor Outlets In Philippines
Shell sees 14 % jump in footfall by targeting its own & competitor outlets in Philippines In today’s increasingly competitive business environ- ment, understanding their consumers can be challenging for many brands. With the mobile medium, there looks to be a solution in sight for gathering consumer insights and reaching out to these audiences in their own and competition stores. Likewise, Shell, a global leader in oil and gas industry and