Overview Schwan’s Home Service, the home delivery business of The Schwan Food Company, has nearly 500 sales and distribution centers in the United States. Given the vast scope of business, it needed to manage thousands of customer records entering their system per day. Records are entered from various touch points as customers place orders online, by phone, or directly from the Customer Service Manager at their doorstep. With multiple customer touch points, it was easy to overwhelm the system with duplicate customer records. Recognizing this process presented significant challenges for coordinating orders and scheduling deliveries, the company implemented the Precisely Spectrum. Business challenge A potential home delivery customer registering for an account at Schwans.com o

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