Case Study

Salem One

Salem One

Pages 1 Pages

Case Study: Salem One Introduction This case study of salem-one is based on a February 2016 survey of Quadient Technology customers. Challenges Top drivers for purchasing Quadient® Inspire: Sophisticated data handling and automation capabilities Bring variable data applications to a more professional and industrial level Use Case Salem One’s primary revenue stream is Direct Marketing and Direct Mailing. They serve the following industry types: Retail and loyalty Banks and financial services Insurance and Health Government, Telco & utilities Salem One sends 1-5 million customer communications per month using Quadient® Inspire. The most important capabilities when implementing Quadient® Inspire were as follows: Quick application development turnaround Color management and transpromo Large b

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