!e REWE Center Westkreuz in Munich is Bavaria’s first supermarket in the REWE distribution line to feature a center format – and it is pointing the way forward with a range of innovations. !e most striking of these is the gourmet islands that are scattered throughout the entire supermarket. Reaching from the floor to the ceiling, they are real eyecatchers. !ese gourmet islands offer the supermarket staff an excellent stage to present vertical product ranges such as olives and wine or antipasti and pasta. Wanzl Shop Fitting, which was almost completely responsible for the planning and implementation of the supermarket, also planned the islands as a communication point. Here the supermarket staff or a supplier can present products to the customers. !ere are no cardboard displays to ruin the

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