Revolution Beauty gives its eCommerce operations a digital makeover C U S T O ME R S T O RYChallenge Adapting eCommerce to fast- fashion beauty experiences Founded in 2014, Revolution Beauty is one of the fastest growing beauty brands in the UK. Speed to market and creating high-quality products at affordable prices has always been critical to Revolution Beauty’s success. With online shopping increasing, Revolution Beauty needed to deliver new, engaging eCommerce experiences fast. But their website could not keep up with the brand’s pace of continuous innovation and new product releases. It was difficult and time-consuming to update and add pricing, images, product descriptions, and other critical information. To maintain market leadership, Revolution Beauty also need

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