CASE STUDY Local Media Publisherswww.ezoic.com San Angelo Live Finds Big Revenue Lift With Ezoic San Angelo Live began using Ezoic in winter of 2016. They were struggling to find ways to improve their programmatic earnings. They were interested in Ezoic’s Google partnership and bevvy of revenue optimization tools for digital publishers. “Ezoic’s way of optimizing session revenue is perfect for local media publishers”, says founder, Joe Hyde. During the first several months of using Ezoic, San Angelo Live was able to achieve an announced 120% increase in EPMV (earnings per thousand visitors). Ezoic’s machine learning platform helped provide a lift in total revenue of more than 95% from what San Angelo Live was previously earning programmatically. What’s more, mobile revenue — a prev

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