Reporting on consumer conversations for a leading electronics brand
Reporting on consumer conversations for a leading electronics brand
4 PagesA Harte Hanks Case Study © 2016 Harte Hanks Inc. All rights reserved. hartehanks.com Putting social intelligence at the heart of customer care and product innovation Reporting on consumer conversations for a leading electronics brandThe background The digital landscape has grown prolifically over the past decade. Today, social media is ingrained in people’s daily lives with consumers using social platforms to share their experiences and op
