BrandAlley transformed their customer acquisition and retention strategies by introducing highly targeted cross-channel execution capabilities, fueled by CRM data. 8x increase in customer reach 50% decrease in cost per acquisition (CPA) BRANDALLEY: SUCCESS AT A GLANCE REDEFINING ADVERTISING WITH CRM DATA ENABLING ENGAGEMENT BEYOND THE INBOX BrandAlley is an online fashion retailer that uses a gated model to give its members access to significantly discounted designer products. They needed access to a solution that would enable them to provide their various subscribers with highly targeted and relevant products across social and ad channels, without compromising on personalization. CRM Ads enabled BrandAlley to provide more focused and individually relevant content, while also resh

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