Reaching & engaging rural residents with virtual tactics How Alaska DOT & Public Facilities’ all-virtual fair engaged 25X more residents than typical in-person fairs. Informing the public on multiple projects Alaska DOT & Public Facilities (Alaska DOT&PF) can have as many as 300 projects in development at any given time. To ensure the public is informed, they often hold transportation fairs to cover multiple projects at once. While in-person meetings were the primary forum for public engagement in the past, Alaska DOT&PF has now embraced virtual public meetings and is using digital outreach tactics to supplement traditional outreach like mailers, radio, and in-person meetings. The Question: How can you reach & engage the broader community in a rural area? 1 CASE STUDY +

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