Case Study
Purchase Optimization
THE CHALLENGE THE RESULTS PURCHASE OPTIMISATION & CONVERSION CASE STUDY “If they were coming to our site and then abandoning, we wanted to know why. We’re talking about a lot of traffic to the site. We need to know if we are delivering on their expectations and if we’re not, we need to know what to fix.” “These questions drive satisfaction. They tell us whether we’re building the right website or not.” – LANCE JONES, manager of the us