Case Study

Prospecting Golden Leads at Invest Ottawa

Prospecting Golden Leads at Invest Ottawa

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As a test, they gave three startups in different verticals Cognism Prospector. To measure the results they used the built in analytics that Cognism provided. They also tracked the leads generated in Salesforce after they setup the integration. Invest Ottawa generated customer personas for each company using the tool. They found thousands of targeted prospects and automated the initial email outreach. In their outreach they tested different messages and scaled it fast. The Company The Solution The Results 60% increase in startups hitting revenue goals Invest Ottawa’s goal is to make Ottawa the most innovative City in Canada. To get there, they deliver economic initiatives to the City of Ottawa and its surrounding region. At the Invest Ottawa startup incubator and accelerator th

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